Cold Email Compliance Checker

The rules differ by market, and the expensive ones are not about what you wrote. They are about what you left out.

Check a cold email against the rules

Your emailLoad example

Subject line

Message body

About your list

These cannot be read from the message, and they are what decides your exposure under the consent-based regimes.

• I have express or implied consent for these contacts. Implied consent includes an existing business relationship or a published business address relevant to your offer.
• I have recorded why each contact is a legitimate interest. Where the data came from, why this role, and the balancing test. Needed on request under GDPR.
• Opt-outs are suppressed promptly and permanently. CAN-SPAM allows ten business days. CASL requires the mechanism to stay live for sixty days.

Where are you sending

• United States
• CAN-SPAM
• EU and UK
• GDPR and ePrivacy
• Canada
• CASL
• AustraliaSpam Act

Paste your email to check it against the markets you selected.

This checks disclosure requirements that are visible in the message. It is not legal advice, it does not cover every national variation, and several EU countries apply stricter rules than the baseline. Take advice before entering a new market.

Four regimes, one message

A single campaign into the US, Europe, Canada and Australia is subject to four different sets of rules at once, and they disagree on the fundamental question of whether you needed permission first. The disclosure requirements, though, overlap heavily, and those are the ones you can check before sending: who you are, why they are hearing from you, where you are, and how they make it stop.

Consent is the dividing line

CAN-SPAM does not require permission before you send, which is why US-style cold outreach is legal there. CASL in Canada requires express or implied consent before the message goes out, so an otherwise perfect email can still be non-compliant. GDPR sits between the two: B2B outreach generally relies on legitimate interest, which is available but has to be reasoned and documented rather than assumed.

Disclosure is where most emails actually fail

A missing physical postal address, no working opt-out, or a subject line dressed up as a reply are the failures that show up in enforcement. They are also trivially fixable, and they are what this reads your draft for. One-to-one looking cold email is not exempt from any of it.

Documenting it is part of complying

Under GDPR the obligation is not only to have a lawful basis but to be able to demonstrate it: where the data came from, why that role at that company, and why your interest does not override their privacy. Nothing in the message proves that, which is why it is asked separately here rather than inferred.

Questions

Is this legal advice?

Is cold email legal in the EU?

Do I really need a postal address in a cold email?

Does an unsubscribe link have to be a link?

Is my draft sent anywhere?

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